

Hookah
& Darbuka
Hookah
& Darbuka















Meet The Team
Fun Facts
About Me

Yarden Zafrir - Product Designer
Technology enthusiast. Probably the fastest Google searcher in the north. I have an unhealthy habit of reverse engineering every website, app, and random interface I stumble across. Most people doomscroll. I audit UX in my head.

Shamen King - Graphic Designer
Funny in the way that gets you into trouble, weird in the way that somehow works. The kind of person who’ll send you a meme at 2 AM that you’ll still be quoting three months later. Socially questionable, surprisingly reliable.

Lil' Shoomie - Microcopy Specialist
Your food critic, unpaid therapist, relationship analyst, and occasional voice of reason. Somehow qualified to recommend burgers, explain why they left you on read, and convince you not to make it worse.
I judge Italian restaurants faster than interfaces.
My biggest travel souvenir? Unread notifications.

Hookah Blogger
It started as a hobby, driven by a search for premium-quality hookahs in Israel. It eventually grew into a community of over 1,500 members and became one of the country’s leading hookah communities.

Wikipedia Addict
I disappear into Wikipedia rabbit holes at night. One minute it’s the Bronze Age, the next it’s World War II or obscure French kings. It’s probably the most entertaining way to become a professional generalist.

Versatile Music Taste
Music has always been the easiest way to confuse Spotify’s recommendation algorithm. One minute it’s Finnish death metal, the next it’s vintage Middle Eastern classics, followed by hip-hop like nothing happened.

Vintage Watches Collector
It started with a simple question: how does a watch survive for 50 or 60 years and still keep ticking? That curiosity slowly turned into an appreciation for the stories behind every piece. Every scratch, movement, and tiny imperfection tells part of that story. I'm probably looking at the movement before I even check the time.

Shawarma Enthusiast
Making homemade shawarma started as an attempt to recreate my favorite shawarma at home. It quickly turned into experimenting with marinades, meat cuts, and techniques, always chasing a slightly better result. Every batch feels like the version, until the next one. Several hours of preparation for something that's usually gone in under ten minutes.

Metal Guitar Player
I decided to learn metal guitar without a teacher. An app, countless failed attempts, and far too many repeated riffs eventually did the job. It wasn't the fastest way to learn, but it was probably the most memorable one.
Fun Facts About Me

Hookah Blogger
It started as a hobby, driven by a search for premium-quality hookahs in Israel. It eventually grew into a community of over 1,500 members and became one of the country’s leading hookah communities.

Wikipedia Addict
I disappear into Wikipedia rabbit holes at night. One minute it’s the Bronze Age, the next it’s World War II or obscure French kings. It’s probably the most entertaining way to become a professional generalist.

Versatile Music Taste
Music has always been the easiest way to confuse Spotify’s recommendation algorithm. One minute it’s Finnish death metal, the next it’s vintage Middle Eastern classics, followed by hip-hop like nothing happened.
Another fun fact: I trust sticky notes more than my memory.

Vintage Watches Collector
It started with a simple question: how does a watch survive for 50 or 60 years and still keep ticking? That curiosity slowly turned into an appreciation for the stories behind every piece. Every scratch, movement, and tiny imperfection tells part of that story. I'm probably looking at the movement before I even check the time.

Shawarma Enthusiast
Making homemade shawarma started as an attempt to recreate my favorite shawarma at home. It quickly turned into experimenting with marinades, meat cuts, and techniques, always chasing a slightly better result. Every batch feels like the version, until the next one. Several hours of preparation for something that's usually gone in under ten minutes.

Metal Guitar Player
I decided to learn metal guitar without a teacher. An app, countless failed attempts, and far too many repeated riffs eventually did the job. It wasn't the fastest way to learn, but it was probably the most memorable one.
Fun Facts About Me

Hookah Blogger
It started as a hobby, driven by a search for premium-quality hookahs in Israel. It eventually grew into a community of over 1,500 members and became one of the country’s leading hookah communities.

Wikipedia Addict
I disappear into Wikipedia rabbit holes at night. One minute it’s the Bronze Age, the next it’s World War II or obscure French kings. It’s probably the most entertaining way to become a professional generalist.

Versatile Music Taste
Music has always been the easiest way to confuse Spotify’s recommendation algorithm. One minute it’s Finnish death metal, the next it’s vintage Middle Eastern classics, followed by hip-hop like nothing happened.
Another fun fact: I trust sticky notes more than my memory.

Vintage Watches Collector
It started with a simple question: how does a watch survive for 50 or 60 years and still keep ticking? That curiosity slowly turned into an appreciation for the stories behind every piece. Every scratch, movement, and tiny imperfection tells part of that story. I'm probably looking at the movement before I even check the time.

Shawarma Enthusiast
Making homemade shawarma started as an attempt to recreate my favorite shawarma at home. It quickly turned into experimenting with marinades, meat cuts, and techniques, always chasing a slightly better result. Every batch feels like the version, until the next one. Several hours of preparation for something that's usually gone in under ten minutes.

Metal Guitar Player
I decided to learn metal guitar without a teacher. An app, countless failed attempts, and far too many repeated riffs eventually did the job. It wasn't the fastest way to learn, but it was probably the most memorable one.
Hot Takes - Hills I'll Die On
Hot Takes - Hills I'll Die On
Nothing good came out of meetings over lunch

BAD OPTION
Stakeholders always pick the option you hate
One pixel can ruin everything



Version one should embarrass you a little
Button
Auto Layout should be mandatory
Dribbble is not a research
Story Time

A promising beginning
Snacks, questionable fashion, and complete confidence. And absolutely no sense of urgency.

Discovering drawing
I began turning ideas into something visible. Because "trust me, it looked better in my head" stopped working.

THE FACEBOOK ERA
Every bad post was a prototype. Some should’ve stayed in draft.

Taking design seriously
I completed my first professional design course. The certificate made it official.

Never stop learning
I returned to sharpen my design thinking. One course was clearly not enough.

Designing for Impact
Today, I design products that create real impact. Mostly by moving pixels very carefully.
Professional yapper.
Pictures are worth a thousand words
Pictures are worth a thousand words




My wife, Yasmin. My greatest achievement.

REAL Party makers




I don’t remember taking this photo. I barely remember that night.





Did I mentioned that we are REAL Party makers?
Back when Sinai was a great destination for Israelis
Sky
Forever Loved
2011 - 2024















Yarden Zafrir
Product Designer, Hustler
I help tech companies transform ideas into clear interfaces that drive growth and make money.
09:30:49

Yarden Zafrir
Product Designer, Hustler
I help tech companies transform ideas into clear interfaces that drive growth and make money.
09:30:49

Yarden Zafrir
Product Designer, Hustler
I help tech companies transform ideas into clear interfaces that drive growth and make money.
09:30:49
Meet The Team

Yarden Zafrir - Product Designer
Technology enthusiast. Probably the fastest Google searcher in the north. I have an unhealthy habit of reverse engineering every website, app, and random interface I stumble across. Most people doomscroll. I audit UX in my head.

Shamen King - Graphic Designer
Funny, weird in the good way, perfect dude for hanging out,probably will send you some real dank memes you never saw

Lil' Shoomie - Microcopy Specialist
Microcopy Specialist
I judge Italian restaurants faster than interfaces.
My biggest travel souvenir? Unread notifications.
Meet The Team

Yarden Zafrir - Product Designer
Technology enthusiast. Probably the fastest Google searcher in the north. I have an unhealthy habit of reverse engineering every website, app, and random interface I stumble across. Most people doomscroll. I audit UX in my head.

Shamen King - Graphic Designer
Funny in the way that gets you into trouble, weird in the way that somehow works. The kind of person who’ll send you a meme at 2 AM that you’ll still be quoting three months later. Socially questionable, surprisingly reliable.

Lil' Shoomie - Microcopy Specialist
Your food critic, unpaid therapist, relationship analyst, and occasional voice of reason. Somehow qualified to recommend burgers, explain why they left you on read, and convince you not to make it worse.